“When we exist without thought
or thanksgiving we are not men,
– M.F.K. Fisher (1908–1992)
American food writer
Do your people (customers, prospects, team, colleagues) know they’re important to you? Always? Sometimes? Rarely?
Remember… It’s your occasional words and continual actions that’ll help them know best.
To be sure it’s a closer to always thing, consider implementing a personal appreciation audit each month or quarter for your most important people – remembering that actions speak louder than words (but words are important too).