Google Goggles with new look and Russian

Some of you may already be using the new optical character recognition (OCR) and translation of Russian in Google Goggles that we previewed at last week’s Inside Search event. Starting today, we’re pleased to introduce some additional new features, including a map view of your Search History and the ability to copy contact and text results to the clipboard. We’ve also changed the results interface to make it easier to view and navigate through your results.

Russian optical character recognition (OCR) and translation
Since Google Goggles first launched in 2009, it has been able to recognize and translate text in a number of different languages, as long as the language used Latin characters. With the launch of OCR for Russian, Goggles is now able to read Cyrillic characters. Goggles will recognize a picture of Russian text and allow you to translate the text into one of over 40 other languages. Russian OCR is also available for users of Google Goggles on the Google Search app for iOS. Очень полезно!

You can take a picture of Russian text and translate it into over 40 languages.

Map view of your search history
If you’ve enabled search history on Goggles, your history contains a list of all the images that you’ve searched for, as well as some information about where you performed the search if you chose to share your location with Google. Sometimes this can be a pretty long list, so we wanted to give you another way to sort and visualize your Goggles results.

We’ve added a map view, which shows your Goggles image search history on a map so you can quickly zoom and pan to find a query from a particular location.

Easily toggle between map view and list view with the button in the upper right.

Copy contact and text results to clipboard
Finally, imagine that you wanted to grab a URL or telephone number from a sign and email it to yourself. Now, Goggles gives you the option of copying the recognized text to your phone’s clipboard, allowing you to paste the test into a number of applications.

To try these new features download Google Goggles 1.5 from Android Market, or scan the QR code below with your phone.

 

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The J. Paul Getty Museum in Google Goggles

The Google Goggles team has worked with The J. Paul Getty Museum in Los Angeles to “Goggles-enable” their permanent collection of paintings. You can use the Google Goggles app on your phone to take a photo of a painting from the collection and instantly access information about it from the Getty’s mobile-optimized website and the rest of the web. It’s possible to fit only a small amount of information on the wall next to a painting but visitors with Goggles can now enjoy the full story online.

Google Goggles results and the Getty webpage for Portrait of the Sisters Bonaparte
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Personalize your Goggles experience with Goggles 1.4

Since its launch, we have worked to make Google Goggles faster and more accurate when returning search results for a wide variety of images. Today, we are taking several steps to make Goggles a better and more personal experience. Goggles 1.4 for Android devices introduces an enhanced search history experience, the ability to suggest better results to Google if we are not able to accurately match your image, and improved business card recognition.

Enhanced search history
The new search history experience lets you search your Goggles results, make personal notes on specific results and share your results with friends. When you add a personal note to a Goggles result, the note will appear in your search history. I’m trying to learn more about wine, so when I taste something new, it’s easy for me to add a note to help me remember what I liked about the wine. Later, I can search my search history for words in my note to help me find that bottle that went so well with steak. Read more about how to enable search history for Goggles here.

To make a personal note, tap the pencil in the corner when viewing a search result.

Notes are intended to help you better organize your search history, so if you choose to share a result with a friend, your notes will not be shared. However, you can always add a personalized message to your friend when you share your results with them.

Share a result by sending a link to your friends.

Suggest a better result
We are constantly working to improve the accuracy of Goggles at recognizing certain categories of items, but visual recognition is still a complicated task. With Goggles 1.4, you are now able to suggest a better result when Goggles cannot find an image match, or the quality of the result is poor.

To send your suggestion to Google, tap “Can you suggest a better result?” on the results page. You can then select the relevant part of the image and submit a tag. Tags will be used to improve recognition in object categories where Goggles already provides some results, like artwork or wine bottles.

When suggesting a better result, you can crop the image and add a description.

Improved business card recognition
Business card recognition is one of the most popular uses of Google Goggles, so we’re rolling out some new updates to make the experience even quicker and easier. Additionally, instead of simply recognizing the content as text, Goggles now recognizes the information as a contact, making it easier to add to your phone’s contact list.

Call or add the person directly as a contact

Google Goggles is available for Android 1.6+ devices. Download it by visiting Android Market or by scanning the QR code below:

 

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Google Search app for iPhone—a new name and a new look

If you need to do a Google search on your iPhone or iPod touch it’s now faster and easier when you use our redesigned Google Search app, formerly Google Mobile App. If you’ve been using Google Mobile App for a while, you’ll notice that things look different.

The redesigned home screen of Google Search app.

First, you’ll see that there are now more ways to interact with the app. When browsing through search results or looking at a webpage, you can swipe down to see the search bar or change your settings. For those who use other Google apps, there’s an Apps button at the bottom of the screen for rapid access to the mobile versions of our products.

We also included a new toolbar that will make it easier for you to filter your results. You can open this toolbar by swiping from left to right — either before you search or once you’ve got your results. If you only want images, just tap “Images,” and the results will update as shown:


The toolbar helps you to get to the right kind of results.

Second, we’ve made it easier to pick up searching where you left off. If you leave the app and come back later, you’ll be able either to start a new search right away (just tap in the search box to type, hit the microphone button to do a voice search or tap on the camera icon to use Google Goggles) or get back to exactly where you were by tapping on the lower part of the page.

Finally, there are a number of improvements we’ve made to everything else you love in the app, including Google Goggles, Voice Search, Search with My Location, Gmail unread counts and more. There’s a lot in the app, so we’ve added a simple help feature to let you explore it. Access this by tapping the question mark above the Google logo.

The help screen can be accessed from anywhere in Google Search app.

Download and try Google Search app today; it’s available free from the iTunes App Store. You can also scan the QR code below.

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Google Goggles gets faster and smarter

Today we’re launching a new version of Google Goggles that’s faster and smarter than ever before. The new Goggles 1.3 client for Android can scan barcodes almost instantly. All versions of Goggles can now recognize print ads in popular magazines and newspapers. Finally, Goggles has also learned a fun new trick for Sudoku fans.

Barcodes
When shopping offline, it’s helpful to be able to learn more about a product by scanning its barcode. With the new Android version of Google Goggles, scanning barcodes is much faster. Open Goggles and hover over the barcode or QR code. Within a second the phone gently vibrates and presents results, without requiring a button press. Simply tap on the result to read product reviews, check in-store availability and compare prices.
Print ads in magazines and newspapers
We’re excited to take another step in our vision of connecting offline media to online media. The next time you’re flipping through the pages of your favorite magazine, try taking a picture of an ad with Goggles. Goggles will recognize print ad and return web search results about the product or brand. This new feature of Goggles is enabled for print ads appearing in major U.S. magazines and newspapers from August 2010 onwards.
This feature is different from the marketing experiment that we announced in November. We’re now recognizing a much broader range of ads than we initially included in our marketing experiment. And when we recognize a print ad, we return web search results. While in the experiment, we return a specific link to an external website.
Sudoku
Our favorite weekend distraction is a quiet 15 minutes spent solving a Sudoku puzzle. But even that can be an frustrating experience if (like us) you make a mistake and are unable to solve the puzzle. Now, Goggles on Android and iPhone can recognize puzzles and provide answers to help make you faster than a Sudoku champ. So if you ever get stuck, take a clear picture of the entire puzzle with Goggles and we’ll tell you the correct solution. Check out this video to see how it works.

Google Goggles 1.3 with improved barcode scanning is available for download in Android Market. Recognition of print ads and Sudoku solver is now enabled for the Google Goggles app on Android, as well as the Goggles component of the Google Mobile App on iPhone.

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