Happy New Year!
Wish you all best!
Last October, we launched Our Mobile Planet, a resource enabling anyone to visualize the ways smartphones are transforming how people connect with information, each other and the places around them.
Today, we’re releasing new 2012 research data, and the findings are clear—smartphone adoption has gone global. Today, Australia, U.K., Sweden, Norway, Saudi Arabia and UAE each have more than 50 percent of their population on smartphones. An additional seven countries—U.S., New Zealand, Denmark, Ireland, Netherlands, Spain and Switzerland—now have greater than 40 percent smartphone penetration. In the U.S., 80 percent of smartphone owners say they don’t leave home without their device—and one in three would even give up their TV before their mobile devices!
We conducted this research to help people to better understand how mobile is changing our world. You can learn about mobile-specific usage trends, use this tool to create custom visualizations of data and more. There’s plenty to discover in the latest research—to dig into new survey data about smartphone consumers in 26 countries from around the world, read our post on the Google Mobile Ads blog or visit http://thinkwithgoogle.com/mobileplanet.
In the mid-1960s, Dr. Robert Moog unleashed a new universe of sounds into musicdom with his invention of the electronic analog Moog Synthesizer. The timbre and tones of these keyboard instruments (true works of art in and of themselves) would come to define a generation of music, featuring heavily in songs by The Beatles, The Doors, Stevie Wonder, Kraftwerk and many others.
When people hear the word “synthesizer” they often think “synthetic”—fake, manufactured, unnatural. In contrast, Bob Moog’s synthesizers produce beautiful, organic and rich sounds that are, nearly 50 years later, regarded by many professional musicians as the epitome of an electronic instrument. “Synthesizer,” it turns out, refers to the synthesis embedded in Moog’s instruments: a network of electronic components working together to create a whole greater than the sum of the parts.
With his passion for high-tech toolmaking in the service of creativity, Bob Moog is something of a patron saint of the nerdy arts and a hero to many of us here. So for the next 24 hours on our homepage, you’ll find an interactive, playable logo inspired by the instruments with which Moog brought musical performance into the electronic age. You can use your mouse or computer keyboard to control the mini-synthesizer’s keys and knobs to make nearly limitless sounds. Keeping with the theme of 1960s music technology, we’ve patched the keyboard into a 4-track tape recorder so you can record, play back and share songs via short links or Google+.
Special thanks to engineers Reinaldo Aguiar and Rui Lopes and doodle team lead Ryan Germick for their work, as well as the Bob Moog Foundation and Moog Music for their blessing. Now give those knobs a spin and compose a tune that would make Dr. Moog smile!