“I was taught that the way of progress is neither swift nor easy.”
–Marie Curie (1867–1934)
Polish-born French physicist and chemist
two-time Nobel Prize winner
Embrace the objections of your prospects and customers.
Right now and over the next several weeks, position in your mind the regular objections you hear as not only an inevitable step to bringing in more business, but also a positive step. Objections confirm a level of need or desire for your product or service and help you better determine the next steps you should take in a sales process. For the prospect, it’s your responses to the objections that help validate or support their buying decision.
This is the reason the responses to your top objections (those you and your team hear most often) must be planned and prepared with a professional’s level of attention.
The keys… Appreciate. Validate. Be direct.
“One benefit of risking failure:
the risk of success.”
–Sam Parker (1965 – )
Co-founder of JustSell
“Diligence is the mother of good luck.”
– Benjamin Franklin (1706–1790)
American statesman, scientist, and printer
luck: noun: a force that makes things happen
You want more luck? Be the force that makes it happen…
- Prepare. Work hard to be ready for the opportunities that are important to you. Research. Practice. Perfect.
- Be awake. Pay attention to the people, events, and things around you. Evaluate logically and trust your gut instinct.
- Take action. Put yourself out there. Explore. Be vulnerable. Make contact with people. Take risks.
- Expect positive results. Optimism improves your chances. If (when) you fail, embrace the lesson and continue on, smarter.
That’s it. Now go be lucky (and sell something).
(inspire someone with the Push Your Luck card or wristband)
30 seconds on how to minimize your sales luck (from The Badger)