Local Branded Onebox Display


Google has just upgraded the Branded Onebox display to allow the user to more easily view either a (very large) thumbnail preview of site or a map. The result defaults to the Map but there is an obvious arrow to guide the user to the preview mode. The preview is significantly larger than the standard preview taking up all of the room of the Map ad then some.

One will now need to go back to the Senators hearing testimony from Google and inform them that Google is now showing the Map less often. Perhaps this is the voluntary remedy that they had in mind. Take that Yelp!

This change though doesn’t just affect results that shows Maps. It enlarges the preview for any and all results.

Click to view as animated gif:


The +1 button- more than 4 billion times for a day

In June Google launched the +1 button for websites, making it easier to recommend content across the web. In July, the +1 button crossed 2 billion daily views, and we also made it a lot faster. Today the +1 button appears on more than a million sites, with over 4 billion daily views, and we’re extremely excited about this momentum.

It’s just the beginning, however, and today we’re launching two more features that make +1 buttons more useful for users and publishers alike.

Sharing with your circles on Google+

Clicking the +1 button is a great way to highlight content for others when they search on Google. But sometimes you want to start a conversation right away—at least with certain groups of friends. So beginning today, we’re making it easy for Google+ users to share webpages with their circles, directly from the +1 button. Just +1 a page as usual and look for the new “Share on Google+” option. From there you can comment, choose a circle and share.

The new +1 button on Rotten Tomatoes


When you share content from the +1 button, you’ll notice that we automatically include a link, an image and a description in the sharebox. We call these “+snippets,” and they’re a great way to jumpstart conversations with the people you care about.

Of course: publishers can benefit from +snippets as well. With just a few changes to their webpages, publishers can actually customize their +snippets and encourage more sharing of their content on Google+. More details are available on the Google Webmaster blog.

We’re rolling out sharing and +snippets globally over the next week, but if you’d like to try the new +1 button now, you can join our Google+ Platform Preview. Once you’re part of the Preview, just visit a site with the +1 button (like Rotten Tomatoes) and +1 the page. Thanks for all of your feedback so far, and stay tuned for more features in the weeks and months ahead!

Bing Maps preview at WPC

Interviewer: Srishti Sharma (MSFT Student Partner from India) Interviewee: Dwayne (Bing Maps representative) Cameraman: Israel Arribas ((MSFT Student Partner from Spain) Director: Renato Jovic (MSFT Student Partner from Croatia)