Small Business Influencer Awards

 

I was recently honored to have been nominated for the 2011 Small Business Influencer award in the guru category. It is an effort by Smallbiztrends.com to recognize those “organizations and people who have made a significant impact on the North American small business market”.  The awards will identify the Top 100 influencers and are decided 40% by a popular vote and 60% by the judges. In the popular voting you can vote for a candidate once every 24 hours.

Whenever I receive this sort of nomination an internal dialog always takes place that goes something like… “ooh, cool… I would like to win ah but I can’t win, oh this is just a popularity contest but there are others more deserving than I … “. By the time the internal chatter has ceased the contest is over and I place 75th or so.

In this contest, since a voter can vote once a day for a given individual, a contestant needs a very large family, a very involved mother, a great bot network or a very supportive industry. I don’t posses a large family, a living mother nor a bot network but do feel that option four (industry support) holds lots of potential.

And this time I have decided to be more proactive, more assertive and more involved and not let my internal dialog slow me down… so I am suggesting that as an industry we get together and we Vote early, Vote often and Vote for ….. Lisa Barone.

Why pimp for Lisa Barone and not myself you ask? Well besides the fact that she has an Italian last name and HAS to have a larger family and active parents, I really think that she deserves the support of our industry for her tireless reporting of industry events, her relentless and smb focused writing and her voice. An opinionated, funny, off beat voice that is a voice of reason and straight talk in an industry that has its share of the opposite. She has done us all a favor and I think it is time to pay her back.

So Vote early, Vote often and Vote for ….. Lisa Barone. Not once but every day for the next 22…spread the word.

Google Places: Google Removes Spam

It appears that Google has removed most but not all review spam from the Moishe’s Moving System’s Places page and from many of the other Places pages affected by this scam. On Moishe’s Places page, the spam that remains (besides their response spam) was posted between July 1 and July 3 and seems to still affect 35 or so other moving companies nationwide. Whether Google just removed the spam affecting the most companies or it is still a work in progress is not yet clear. Kudos to Google for moving on this problem.

Here are a few samples of the spam that still remains and is affecting moving companies country wide:

Another interesting sidelight is that Google is not alone in having been hit with this spam. According to Google’s index, Superpages has been seeing this stuff since February, 2010. It is also present in Rateitall.com, Judy’s Book, Yellowbot, InsiderPages, MyMovingReviews and  Kudzu starting last fall and continuing into early this year. While this dreck is visible in all of these sites, it is much less pervasive than at Google. Whether it was already taken down elsewhere or the extortionists are just ramping up their game is not yet clear.

Fake reviews are a problem whether perpetrated by the businesses themselves or by others attempting to gain advantage at the expense of the business. The answer to the problem is not totally clear but a solution probably will need a number of components:

  • More FTC enforcement and education
  • Better filtering algorithms on the part of the search engines
  • Improved and more viable business complaint options, dispute resolution and removal mechanisms.

Google Places is not the only environment in which this abuse is taking place. But Google can and should provide a lead in developing an exemplary review environment that is fair to the public and fair to the businesses being reviewed.

Great deals with Google Shopper 2.0

 

Today we’re announcing a new set of features in Google Shopper for Android to make it even easier to research products and find great value deals when you’re on-the-go.

First, we’ve moved features around a bit to help you perform common tasks more quickly. For example, the ‘Starred’ and ‘History’ buttons are now at the top of the page. We’ve also added new tabs to the bottom of the screen for fast navigation to Google Shopper’s newest features.

With Google Shopper, you can now find, save and redeem offers at nearby businesses through three tabs:

  • Today’s Offer: part of the Google Offers beta program, this tab displays a single offer for discounted goods or services in your area. Today’s Offer is currently available in Portland, Oregon, the San Francisco Bay Area and New York, with other cities to follow.
  • Nearby Offers: when you click this tab, you’ll see offers in the ‘Eat’ and ‘Play’ categories which nearby businesses have submitted through Google Places.
  • My Offers: for those of us who occasionally misplace coupons or gloss over expiration dates, Google Shopper makes it easy to stay organized. When you come across an offer you like you can save it for later. Your saved and purchased offers appear on this tab and you can see which offers are close to expiring. To take advantage of an offer, just navigate to ‘My Offers,’ select the one you’d like, and click ‘Redeem’. In the future you’ll also be able to access and redeem your saved offers using Google Wallet.
Tap on Today’s Offer, Nearby Offers or My Offers to see great deals.

Visit Android Market to download Google Shopper 2.0, currently available for Android 2.1 and higher devices in the US and UK. If you already have the app installed you’ll automatically receive a notification to update it.