Google Maps – Ads EVERYWHERE

As the jokes were flying about how distasteful Google’s new Map’s info ad venue was, I became curious as to exactly how unseemly it really was. So I looked.

As Glen Gabe pointed out it may very well be necessary for SMB’s to take out ads defensively. Greg Sterling suggested that Google think about a Pandora like subscription so you could search ad free. For me, Google’s ads on the Map info bubble reminds me of ads on “park benches” that sit amid the fumes on street corners.

Here is a slide show that I assembled in 5 minutes to explore the possibilities. Bing is advertising on Zuccotti Park, Bank of America of course advertising on themselves, Chase is advertising on the Lexington Ave  women’s shelter and CPRProfessor advertising on the American Red Cross…. wow. You can click to see a slide show of some of these ads:

Chinese on Friction and Challenges

 

“The gem cannot be polished without friction, nor man perfected without trials.”

– Chinese proverb

You don’t know everything.

You do know that, don’t you?

Continual learning is a basic necessity to professional improvement and in many cases it’s other people who will help you get there.

But only if you’re coachable. Are you?

To be coachable means to be…

  • Approachable
  • Attentive
  • Receptive
  • Curious
  • Objective
  • Trusting
  • Shapeable
  • Confident

It means you listen with the intent to learn rather than to show what you know – exactly the type of listening required in the sales process.