Huxley on Truth vs. Wishes

 

“Facts do not cease to exist because they are ignored.”

– Aldous Huxley (1894–1963)

English writer

annoy: (uh-’noi) verb: to disturb or irritate especially by repeated acts

The last thing we want to do is annoy them (our prospects & customers).

It’s never our intent. But our intent doesn’t matter.

What we do matters.

Here are the sales facts…

They don’t like it when…

  • we’re pushy
  • we call too much
  • we’re “just checking in”
  • we’re unprepared
  • we’re disrespectful of their time
  • we keep calling if they say they’re not interested

Huxley on The Brooding Muck

 

“On no account brood over your wrong-doing. Rolling in the muck is not the best way of getting clean.”

–Aldous Huxley (1894–1963)

English writer

You don’t know everything.

You do know that, don’t you?

Continual learning is a basic necessity to professional improvement and in many cases it’s other people who will help you get there.

But only if you’re coachable. Are you?

To be coachable means to be…

  • Approachable
  • Attentive
  • Receptive
  • Curious
  • Objective
  • Trusting
  • Shapeable
  • Confident

It means you must listen with the intent to learn rather than to show what you know – exactly the type of listening required in the sales process.

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Edison on The Mix

 

“Genius is 1% inspiration and
99% perspiration.”

–Thomas Edison (1847–1931)

American inventor and salesman

frequently worked more than 40 hours straight

What if…

John and Abigail Adams had been more concerned with themselves and work/life balance than creating a democracy?

What if… Abraham Lincoln (born on 2/12… coincidence? maybe) had quit trying after having a business go under and losing his first local legislative race (and then 3 congressional races and 2 senatorial races)?

What if… Martin Luther King didn’t have a dream and played it safe (and didn’t travel over 6 million miles giving more than 2500 speeches). What if he thought he was too young to have an impact (he did everything he did in a life of only 39 years)?

What if… Gandhi, Teresa, Roosevelt, Ford, Disney, Walton, Gates, Winfrey, Jobs, Stewart, and Ash hadn’t stepped up and worked hard. (What if the thousands of people who supported them hadn’t?) What if your police, military, firefighters didn’t?

What if… No one pushed it, risked it, and pushed it again (and again)?

Be obligated to your world (your customers, your people).

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